Book Review: The Power of Outrageous Marketing by Joe Vitale

According to Joe Vitale, Outrageous Marketing is the only way to market. Using nouns instead of adjectives, using statements instead of questions is so … NOT working. Make the headlines come to life and get attention with the briefest glance. This technique, adapted from the philosophy of P.T Barnum who often used the top third… Read More

Last Chance to visit your local library!

Libraries in cities and towns across the world are changing. To understand the buzz, you have to go into the library. The computer rooms are filled to capacity, people are milling about,  and the children’s area is alive with chatter, movement and excitement. Libraries are evolving. Each time there is a change in technology, libraries… Read More

Outliers: The Story of Success by Malcolm Gladwell

Is it luck or positioning? Do successful people have more attention, money, intelligence or opportunity or was their year of birth the deciding factor? Do gymnasts perform better because of their coaching or because they are located near a gym? The best hockey players are born in the first four months of the year –… Read More