Here’s a secret you might want to know — Employers don’t bother to read your resume.

For all the time and hard work you put into your resume, many employers know the document is full of exaggerations, half-truths and embellishments. Your resume is usually like everyone else’s resume  –  cryptic bullets, clean structure but no personality.

Instead, employers focus on the cover letter. In this one page document they will find whether you have personality, wit, intelligence and experience. They will know if you did your homework, did research on the job and company and whether your personality will mesh with their culture. 

A well crafted and thoughful cover letter may be the reason you get the interview.

— Good luck–